In recent months we have been working on a major project: the complete rebranding of our logo and corporate image.

An evolution designed to tell even more coherently who we are today and where we are going.

A logo that reflects our present
The new logo was born from the need to represent our growth and the value we put into our work every day.

We wanted a graphic sign that was contemporary, yet capable of maintaining solid roots in the values that have always accompanied us: craftsmanship, precision and living matter.

Cleaner lines, revised palette, sharper typography: each choice is the result of deep reflection on our positioning and the future direction of the brand.

An opportunity to explore current issues related to the evolution of materials and correct installation practices, with a focus on the UNI 11935:2024 standard and the technical solutions of the Ultrabond range, presented directly by MAPEI experts.

During the meeting, experiences were shared, technical doubts clarified and practical cases analysed, in a direct confrontation between industry professionals, installers and designers.

The event is part of a continuous training course that aims to enhance quality in parquet laying, while promoting the conscious use of high-performance and sustainable materials.

At our showrooms and production facilities, we had the pleasure of welcoming the students of the Forest Sciences course of the Marche Polytechnic University (UNIVPM), for a day of immersive training in the world of parquet and its supply chain.

The aim of the initiative is to introduce future forestry professionals to the world of wood flooring, with the aim of promoting its production in an informed manner.

During the visit, the students were able to:

• Explore our showroom, viewing all our wood types and related processes;
• Learn about the parquet production process, from board selection to finishing;
• Discuss with our team key issues such as sustainability, FSC/PEFC certification, innovation in finishes and design.

Through hands-on demonstrations and open dialogues, we wanted to share our vision: parquet is not just a finished product, but the result of a conscious supply chain, which starts with responsible forest management and is transformed into a living, elegant and durable material.

In our showroom, which is located at our production site, all collections, selections and colours made by Spinelli Parquet are on display. Visitors can observe and compare the different products as well as the different laying processes, such as mosaics or various types of plugs.
We designed the space to offer a clear and inspiring path, where designer parquet flooring dialogues with carefully designed furniture, accent lighting and domestic settings, giving a concrete idea of how a wooden floor can transform the atmosphere of a room.

A place for architects, designers and private clients

Our showroom is not just an exhibition hall, but a true parquet gallery.It is designed to welcome interior designers, architects, technical studios and private customers looking for tailor-made solutions for residential, retail, hotel or contract projects.Each project is the result of a comparison: that is why we provide dedicated advice, detailed technical data sheets and assistance in choosing the most suitable product.